Will Legend Loves Nature – SDGs, ESG & CSR

I love doing something to help nature and society, not just for now, but for future.

– W.L. Hung, CEO

For some people who especially live in the cities, it’s hard for them to understand the value of nature such as wildlife animals, insects, plants, rivers, oceans, forests, and beautiful landscapes etc. The fact is, nature underpins our society, economy, lives, and our very existence indeed. We shouldn’t consider that nature is free, and often take it for granted and overexploit it.

To Will Legend, love humans and nature (the Earth) is to

  1. Educate public especially kids the importance of Sustainable Development Goals (SDGs)
  2. Achieve Corporate Social Responsibility (CSR) by cutting out toxic cleaners, pesticides (insecticides), or herbicides to protect humans & nature
  3. Create Will Legend A Flower to Wildlife Corridor to increase biodiversity and achieve Environmental, Social & Governance (ESG) goals
  4. Through Will Legend Sustainable Health to ensure access to clean water and sanitation
  5. Rebuild our ecosystem especially for insect & animal pollinators
  6. Protect, restore and promote sustainable use of terrestrial ecosystems, allow more natural habitats to achieve sustainable development
  7. Support forest regeneration, reduce CO2 emissions and achieve carbon neutrality, maintain a livable climate
  8. Tackle climate change and work to preserve our oceans and marine resources
  9. Protect the health and safety of humans and nature (the Earth) from the source
  10. Fulfil green businesses (green services & products) and achieve Eco Living

Will Legend “Let The Ocean Breathe” Conservation & Education Programme

Safeguard the last piece of pure land on the Earth, let the glacier cool, let the ocean breathe, run through the pulse to wildlife corridor, draw a “Green-Blueprint”, build a cradle of ecosystem, breed biodiversity, make human health and prosperity sustainable

– The Sustainable Conservation Goals of Will Legend

Will Legend “Let The Ocean Breathe” Conservation & Education Programme

Safeguard the last piece of pure land on the Earth, let the glacier cool, let the ocean breathe, run through the pulse to wildlife corridor, draw a “Green-Blueprint”, build a cradle of ecosystem, breed biodiversity, make human health and prosperity sustainable

– The Sustainable Conservation Goals of Will Legend

Will Legend Let The Ocean Breathe, Let The Lives Grow

• Educate the public on the significance of phytoplankton for achieving marine biodiversity and ecological balance

• Protect phytoplankton for a healthier marine life and achieve sustainable development goals (SDGs)

• Advocate for the protection of phytoplankton to help safeguard the marine food web, including the population of krill, which in turn supports the survival of whales

• Promote the role of phytoplankton in regulating the breathing of the Earth, by absorbing carbon dioxide and releasing oxygen into the atmosphere

• Highlight the role of phytoplankton and whales as excellent examples of carbon sequestration, which help to capture carbon and mitigate climate change

• Grow phytoplankton to raise public awareness for marine conservation and the protection of marine health

• Encourage the conservation of the ocean and its health, stop ocean pollution, including plastic pollution

The Ocean Crossing – Journey of Tiny Algae & Big Whales

The story begins with the big whales dive underwater to find food and return to the water surface to breathe. Whales bring minerals up to the ocean surface through their vertical movement, called the “whale pump”. From time to time, the big whales migrate their feeding and breeding grounds across oceans, called the “whale conveyor belt”. For every journey, they always bring with their good friends – the tiny algae, or more precisely, the microalgae (Phytoplankton). It turns out that whales’ waste products contain substances — especially iron and nitrogen, the nutrients which phytoplankton need for growing. The is how the tiny algae work with big whales and produce oxygen to the atmosphere.

Phytoplankton Produces Oxygen and Sequesters Carbon

The ocean produces oxygen through the phytoplankton (microalgae). These single-celled photosynthetic marine algae live near the surface. Microalgae are generally very good at turning carbon dioxide, nutrients and water into proteins, fats and carbohydrates through photosynthesis. They provide food for a wide range of sea creatures in a balanced ecosystem. Just like plants, they consume carbon dioxide, make carbohydrates using light energy, produce at least 50% of the planet’s oxygen.

Besides, these microscopic creatures absorb about 37 billion metric tons of carbon dioxide (CO2), an estimated 40 percent of all CO2 produced. This is equivalent to the amount of CO2 absorbed by 1.70 trillion trees — four Amazon forests’ worth. Whales accumulate carbon in their bodies during their long lives. When they die, they sink to the bottom of the ocean; each great whale sequesters 33 tons of CO2 on average, taking that carbon out of the atmosphere for centuries. A tree, meanwhile, absorbs only up to 48 pounds of CO2 a year*. Therefore, phytoplankton and whales are the excellent examples of carbon sequestration.

*Source: IMF – Nature’s Solution to Climate Change

Will Legend Plants Phytoplankton To Save Whales

Will Legend educates public, and encourages kids to create their unique natural oxygen station by planting phytoplankton (microalgae). By growing phytoplankton to learn how these tiny creatures can sequester carbon (carbon sequestration, carbon absorption or carbon fixation), and form the bases of aquatic food webs (primary marine food web) for zooplankton and krill. These zooplankton and krill will become the food sources of other marine creatures including whales. Phytoplankton builds a balanced ecosystem, saving marine creatures and whales. And of course, most importantly, it let the ocean breathe (absorb carbon dioxide and produce oxygen to the atmosphere).

Starting from the “seeds” of phytoplankton, ultimately this cultivation of phytoplankton will be transforming into a “Will Legend Ocean-Breathe-Station”. Finally, the phytoplankton will be returned to the ocean so as to achieve a balanced coexistence between humans and nature, creating a more beautiful Earth for our next generations.

This is another conservation and education programme that extends from land to water (oceans, rivers & lakes), and achieves the Sustainable Development Goals (SDGs).

World Oceans Day June 8

The United Nations celebrates World Oceans Day every year on June 8. The ocean covers over 70% of the planet. It is our life source, supporting humanity’s sustenance and that of every other organism on earth.

With 90% of big fish populations depleted, and 50% of coral reefs destroyed, we are taking more from the ocean than can be replenished. We need to work together to create a new balance with the ocean that no longer depletes its bounty but instead restores its vibrancy and brings it new life.

The purpose of the Day is to inform the public of the impact of human actions on the ocean, develop a worldwide movement of citizens for the ocean, and mobilize and unite the world’s population on a project for the sustainable management of the world’s oceans.

For Our Next Generations, Stop Plastic Pollution

Plastic pollution not only can kill marine creatures (including phytoplankton and whales), it also poses an adverse effect on human health. When creatures of marine food web consume plastic, the toxins it contains breaks down or accumulates inside their bodies. So when we eat seafood, we are consuming plastics or microplastics. Some of these plastic toxins are linked to hormonal abnormalities, and developmental problems. One concern is that plastics in the ocean eventually degrade into nano-plastics, which are so small they could enter human cells when consumed.